Idae Miner

A Multi-Format Interactive Experience

A Transmedia experience spanning the internet, the movies, OOH advertising, social media, & word-of-mouth clubbed with an alternate reality game where Idaes - like cryptocurrency have to be mined - not by solving complex math problems & algorithms, but by completing tasks in a fictional story tying various parts of the physical environment like malls, parking areas, restaurants & more.

Interested to know more. Leave a message or drop a line to aditya.keeplearning@gmail.com.

More than excited to tell you about this over a video call.